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	<title>Smart Marketing &#187; Marketing</title>
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	<description>Your Internet Marketing Resource</description>
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		<title>Don&#8217;t Forget Word of Mouth</title>
		<link>http://smartmarketing.info/internet-marketing/dont-forget-word-of-mouth/</link>
		<comments>http://smartmarketing.info/internet-marketing/dont-forget-word-of-mouth/#comments</comments>
		<pubDate>Thu, 11 Dec 2008 16:17:51 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Promotion]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Viral Marketing]]></category>
		<category><![CDATA[word of mouth advertising]]></category>
		<category><![CDATA[word of mouth marketing]]></category>

		<guid isPermaLink="false">http://smartmarketing.info/?p=36</guid>
		<description><![CDATA[Don&#8217;t overlook the power of word of mouth marketing.  It&#8217;s easy to get caught up in complex ways to market your business, overlooking one of the most powerful tools, word of mouth.  While you may not realize it, you may already be advertising your business through word of mouth.  However, there are [...]]]></description>
			<content:encoded><![CDATA[<p>Don&#8217;t overlook the power of <strong><span style="color: #ff0000;">word of mouth marketing</span></strong>.  It&#8217;s easy to get caught up in complex ways to market your business, overlooking one of the most powerful tools, word of mouth.  While you may not realize it, you may already be advertising your business through word of mouth.  However, there are always ways you can accelerate your business by others spreading the word.</p>
<h2><span style="text-decoration: underline;"><strong>Identification&#8230;</strong></span></h2>
<p>Remember to get your name of your business out to everyone.  It&#8217;s important you include your business name in emails, business cards, brochures, receipts, voice messages, etc.  It&#8217;s a bit difficult for others to spread the word about your business if they can&#8217;t identify who you are.</p>
<h2><span style="text-decoration: underline;"><strong>Expecting the Unexpected&#8230;</strong></span></h2>
<p>One of the most effective ways to get people talking is to offer the unexpected to your visitors.  If you have the ability to offer something for free, go for it!  Just make sure that what you are offering is valuable.  Everyone loves free stuff, but not everyone loves free junk.  If you&#8217;re offering something of value for free, your visitors will more than likely spread the word to others.  You want to build interest and get people talking.</p>
<h2><span style="text-decoration: underline;"><strong>Spark Interest&#8230;</strong></span></h2>
<p>Communicate with your customers.  While you&#8217;re hoping for others to spread the word about your business, why not start spreading the word yourself?  Encourage others to spread the word about what you are offering.  It doesn&#8217;t hurt to ask others to tell a friend about your business.</p>
<p><strong>Start getting the word out today!</strong></p>
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		<title>Driving Business During the Holiday Season</title>
		<link>http://smartmarketing.info/internet-marketing/driving-business-during-the-holiday-season/</link>
		<comments>http://smartmarketing.info/internet-marketing/driving-business-during-the-holiday-season/#comments</comments>
		<pubDate>Wed, 26 Nov 2008 17:31:09 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[christmas]]></category>
		<category><![CDATA[holiday marketing tips]]></category>
		<category><![CDATA[holiday season]]></category>
		<category><![CDATA[seasonal marketing tips]]></category>
		<category><![CDATA[thanksgiving]]></category>

		<guid isPermaLink="false">http://smartmarketing.info/?p=26</guid>
		<description><![CDATA[Well that time of the year is here once again, the holiday shopping season.  No matter what the predictions are for this year&#8217;s economic impact on sales, there are a few things you can do to help drive business and make some money.  While many are speculating on how things might be, now [...]]]></description>
			<content:encoded><![CDATA[<p>Well that time of the year is here once again, the <strong>holiday shopping season</strong>.  No matter what the predictions are for this year&#8217;s economic impact on sales, there are a few things you can do to help <strong>drive business</strong> and <strong>make some money</strong>.  While many are speculating on how things might be, now is the time for you to put your own ideas into action.  The longer you wait the less money you will earn.</p>
<p><span style="color: #ff0000;"><strong><span style="text-decoration: underline;">Start your promotions early</span></strong>!</span> There&#8217;s nothing better than getting a little bit ahead of your competition.  More and more people are eager to get things done as quick as possible.  So you as a marketing professional must find some creative ways to have your marketing campaign stand out among the rest.</p>
<p>Though it&#8217;s good to inform everyone about your sales, use a little bit of caution.  Be sure that you <strong>don&#8217;t spam</strong> your customers through email.  Sending informative reminders are very effective, but sending similar emails filled with the same promotions will easily annoy your readers.  If you are trying to hard too make a sale, potential customers will sense your aggressiveness and <em>might</em> just look elsewhere.</p>
<p>Remember to <strong>market to your existing customers</strong>, not only new ones.  Yes it&#8217;s important to attract new buyers, but don&#8217;t forget the ones you already have.  While you are coming up with new and creative ways to promote to new customers, run some promotions for our current customers.  Customers that have already bought from you will appreciate the fact that you have included them in new promotions.</p>
<p>And one thing you most certainly don&#8217;t want to forget&#8230;<strong><span style="color: #339966;">spread</span> <span style="color: #ff0000;">a</span> <span style="color: #339966;">little</span> <span style="color: #ff0000;">holiday</span> <span style="color: #339966;">cheer</span>!</strong> It&#8217;s important that you as a seller get into the holiday spirit while promoting your business to customers.</p>
<p>A very <span style="text-decoration: underline;">safe</span> and <strong>Happy Thanksgiving</strong> to you all, and much continued success with your holiday marketing campaigns.</p>
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		<title>A Valuable Marketing Tool For You, FREE</title>
		<link>http://smartmarketing.info/internet-marketing/a-valuable-marketing-tool-for-you-free/</link>
		<comments>http://smartmarketing.info/internet-marketing/a-valuable-marketing-tool-for-you-free/#comments</comments>
		<pubDate>Mon, 17 Nov 2008 20:56:04 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[List Building]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Squeeze Pages]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[affiliate marketing]]></category>
		<category><![CDATA[building a list]]></category>
		<category><![CDATA[free]]></category>
		<category><![CDATA[free landing pages]]></category>
		<category><![CDATA[free software]]></category>
		<category><![CDATA[free squeeze pages]]></category>
		<category><![CDATA[landing page]]></category>
		<category><![CDATA[landing page generator]]></category>
		<category><![CDATA[list building software]]></category>
		<category><![CDATA[opt-in list]]></category>
		<category><![CDATA[opt-in squeeze page generator]]></category>
		<category><![CDATA[squeeze page]]></category>
		<category><![CDATA[squeeze page generator]]></category>

		<guid isPermaLink="false">http://smartmarketing.info/?p=21</guid>
		<description><![CDATA[Wow, what a weekend!  I&#8217;ve been a bit slow to post simply because I&#8217;ve been working on several projects that have been pretty much taking up all of my time.  The weekends go by way too quickly unfortunately.  Sometimes it would be nice to have an 8th day in the week, especially [...]]]></description>
			<content:encoded><![CDATA[<p>Wow, what a weekend!  I&#8217;ve been a bit slow to post simply because I&#8217;ve been working on several projects that have been pretty much taking up all of my time.  The weekends go by way too quickly unfortunately.  Sometimes it would be nice to have an 8th day in the week, especially for those of us who work all 7 days each week.  The good news is I was able to accomplish quite a bit, and that&#8217;s always a good feeling.</p>
<p>Now even though I don&#8217;t have whole lot of time today, I thought I would post a quick piece of useful information.  If you are active in the world of internet marketing, you know how important it is to build a list.  <strong>List building is your gateway to becoming a successful in this field</strong>.  There are a variety of options one can use to build a list, but one of the most effective ways is through the use of a <span style="color: #ff0000;">opt-in squeeze page, or a landing page</span>.</p>
<p>Anyone can create a simple landing page, but it&#8217;s how well you create the page that matters.  I know quite a few people who get lost during this process, and it&#8217;s quite unfortunate that they do.  Someone who has a new and exciting product that thy are eager to market will sometimes forgot or skip using opt-in pages.  In my opinion, this is a huge mistake.  If you think that creating these pages take up too much of your time, or that they are not effective enough, you might just like what I have to share with you today.</p>
<p>My buddy Jorge Sampson is being kind enough to offer up a <strong>FREE opt-in squeeze page generator</strong>.  It&#8217;s like he&#8217;s simply handing over a <span style="text-decoration: underline;">cash producing machine</span> here.  If you have always been lost when it comes to creating a decent squeeze page or landing page, look no further.  Like I said, Jorge is thrown this extremely valuable piece of software at you for absolutely nothing.  <strong><span style="color: #ff0000;">It&#8217;s a $97 value, for FREE</span></strong>.</p>
<p>If you seriously want to start generating a massive stream of income, using this software will start you off in the right direction.  This is a huge time saver and is something that will highly benefit your ways of marketing your products and service in the future.  <strong><span style="color: #ff0000;">So if you&#8217;re ready to think smart, take action, and launch your money making ideas into high profits</span></strong>, <span style="color: #0000ff;"><strong><a rel="nofollow" href="http://smartmarketing.info/links/download_Jorge_s_FREE_opt_in_squeeze_page_generator_/21/1" target="_blank"><!--cloak-->download Jorge&#8217;s FREE opt-in squeeze page generator </a></strong></span>today.  I&#8217;m quite certain you won&#8217;t be disappointed with the results.</p>
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		<title>Trouble Writing Your Articles?</title>
		<link>http://smartmarketing.info/internet-marketing/trouble-writing-your-articles/</link>
		<comments>http://smartmarketing.info/internet-marketing/trouble-writing-your-articles/#comments</comments>
		<pubDate>Wed, 12 Nov 2008 16:01:14 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[Article Marketing]]></category>
		<category><![CDATA[Bum Marketing]]></category>
		<category><![CDATA[Content]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[articles]]></category>
		<category><![CDATA[writing articles]]></category>

		<guid isPermaLink="false">http://smartmarketing.info/?p=15</guid>
		<description><![CDATA[Article marketing is a highly effective way to drive traffic to your website.  For some people, writing an article can seem like an intimidating task.  The good news is, it doesn&#8217;t have to be that way.  In fact, you don&#8217;t have to be a brilliant author to write an effective article.  [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Article marketing</strong> is a highly effective way to <strong>drive traffic</strong> to your website.  For some people, writing an article can seem like an intimidating task.  The good news is, it doesn&#8217;t have to be that way.  In fact, you don&#8217;t have to be a brilliant author to write an effective article.  All you need to do is a little research and deliver your information in the appropriate way.</p>
<p><strong>Quality articles</strong> are the key, and they always will be.  Before you start distributing what you have written, you&#8217;ll want to be sure that you have researched your topic thoroughly.  The benefits from delivering quality content to your readers will pretty much outweigh just about everything else.  Remember that once you have written and distributed your articles, you&#8217;ll be adding more and more incoming links to your site.  People will eventually take notice, and be thirsty for more.</p>
<p>Before you begin the actual process of writing your article, take some time and browse through popular article sites, like <a title="EzineArticles.com" href="http://www.ezinearticles.com" target="_blank"><strong>EzineArticles.com</strong></a> for example.  Search through the articles using keywords that pertain to your own website and niche.  Take note of which articles are getting the most views.  You can do this by simply taking a look at how many page views the article has received.  You&#8217;ll see this number located towards the bottom of the article.  It&#8217;ll look like the image that is shown below.</p>
<p style="text-align: center;"><a href="http://smartmarketing.info/wp-content/uploads/2008/11/articleviews.gif"><img class="alignnone size-medium wp-image-16" title="Article Views" src="http://smartmarketing.info/wp-content/uploads/2008/11/articleviews-300x44.gif" alt="" width="300" height="44" /></a></p>
<p>Once you&#8217;ve gathered some <strong>relevant keywords</strong> from some articles with decent page views, you can begin to put those keywords and phrases to use in your own articles.  Always remember though, <span style="text-decoration: underline;">use your own writing style and approach</span>.  Never, and I&#8217;m serious, <strong>NEVER</strong> directly copy information.  It&#8217;s a poor method that many use, and it&#8217;s plagiarism.  You&#8217;re looking to create quality articles in your own words, not someone else&#8217;s.</p>
<p>If you take the time to research and think things out a bit, you will produce a pretty good article in the end.  Let your ideas flow out naturally, and edit things out later on.  Remember <span style="text-decoration: underline;"><strong>not</strong></span> to write your article in a way that it sounds like a blatant sales letter.  Yes, you&#8217;re selling something, but take one step at a time.  The whole reason you are writing your article is to share knowledge and eventually direct the reader to what you yourself are offering.</p>
<p>It&#8217;s a good idea to keep your articles around 400 and 600 words.  This isn&#8217;t something that is really set in stone, but good quality articles will generally contain this amount of words.  Some will argue that shorter articles are more effective, but it really depends on what you are trying to convey.  A high quality article will be organized and contain a significant amount of information to grab the reader&#8217;s attention.</p>
<h4><span style="text-decoration: underline;"><em>Don&#8217;t Forget Your <strong>Quality</strong> Resource Box</em></span></h4>
<p>Another highly important step is your resource box at the end of each article.  Before you submit your articles to the big directories, be sure your resource box contains a link to your website.  Your site should be relevant to your article, as this will help you obtain more leads and build more traffic.  Each article directory website will usually have their own rules in place for author resource boxes.  So when it comes time to submitting your article, you&#8217;ll have to review the rules that are in place.</p>
<p>Once you have your article written you&#8217;ll want to thoroughly review it.  Have someone else proofread it if necessary.  Sometimes someone else will catch something that isn&#8217;t quite right, even after you have done your own review.  So <span style="text-decoration: underline;">gather opinions</span> of others if you can.</p>
<p>If you take some of this advice and put it to action, you&#8217;ll more than likely have less trouble next time you begin writing your articles.</p>
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		<title>Using Yahoo! Answers as a Marketing Tool</title>
		<link>http://smartmarketing.info/internet-marketing/using-yahoo-answers-as-a-marketing-tool/</link>
		<comments>http://smartmarketing.info/internet-marketing/using-yahoo-answers-as-a-marketing-tool/#comments</comments>
		<pubDate>Tue, 11 Nov 2008 16:21:51 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[Traffic]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[building relationships]]></category>
		<category><![CDATA[free advertising]]></category>
		<category><![CDATA[marketing tools]]></category>
		<category><![CDATA[yahoo answers]]></category>

		<guid isPermaLink="false">http://smartmarketing.info/?p=12</guid>
		<description><![CDATA[Did you know that your website can benefit from the use of Yahoo! Answers?  If you&#8217;re unfamiliar with Yahoo! Answers, the site is best described as a question and answer network utilized by approximately 90 million users worldwide.  Now that&#8217;s a pretty big group of people you can market too.  Best of [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://smartmarketing.info/wp-content/uploads/2008/11/question2.jpg"><img class="alignnone size-medium wp-image-14 alignright" style="float: right;" title="Question?  Market Your Answers!" src="http://smartmarketing.info/wp-content/uploads/2008/11/question2.jpg" alt="Image Courtesy of svilen001 - http://bigphoto1.blogspot.com/" width="120" height="120" /></a>Did you know that your website can benefit from the use of <a title="Yahoo! Answers" href="http://answers.yahoo.com/" target="_blank"><strong><span style="text-decoration: underline;">Yahoo! Answers</span></strong></a>?  If you&#8217;re unfamiliar with Yahoo! Answers, the site is best described as a question and answer network utilized by approximately 90 million users worldwide.  Now that&#8217;s a pretty big group of people you can market too.  Best of all, users are using the site to seek out information, <strong>information they WANT</strong>.</p>
<p>Yahoo! Answers is successful simply because many are tired of the <em>same old</em> traditional way to find an answer to their question.  Those who seek out information have a pretty good chance of finding an answer to their question once they put it out there in front of millions.</p>
<h3>Potential</h3>
<p>Here&#8217;s where you come along, as an internet marketer, ready to market your site.  The potential of gaining targeted traffic to your website is <strong>HUGE</strong>.  There is absolutely no advertising cost involved.  The only cost to you will be a little bit of time and effort.  When visiting Yahoo! Answers, browse through the categories that relate to your business or product, look for the questions people are posting.  <span style="text-decoration: underline;"><strong>Do you see the potential</strong></span>?</p>
<h3>Building Trust</h3>
<p>Now don&#8217;t go all crazy and start spamming the site.  I&#8217;ll tell you now, that will harm you way more than it will help you.  As with any other social networking community, you&#8217;ll want to establish a presence and become a trusted member of the community.  Building a <strong>little</strong> bit of trust among users will go a <strong>LONG</strong> way.</p>
<h3>Getting Started</h3>
<p>This doesn&#8217;t take much time to get started.  Sign up and become a member of Yahoo! Answers.  Remember to completely fill out your profile.  You&#8217;ll want your profile to proudly display who you are and what you&#8217;re all about.  Once you have that all taken care of you can begin browsing the site.  Remember to focus on categories that are relevant to the products or services that you are marketing on your website.  In these categories you will want to look for questions that you can answer.</p>
<p>Only focus on questions that you can provide an honest, legitimate, and valuable answer to.  This will certainly pay off in the long run.  It&#8217;s a good idea to search keywords that are relevant to your own website.  Doing this will certainly narrow things down a bit.</p>
<p>Once you have found the questions you can answers, occasionally link to your website as a reference.  Don&#8217;t link the same way every time, because this will easily be noticed as spam.  And it&#8217;s probably a good idea to link to other relevant sites as references as well.</p>
<h3>Network With Others</h3>
<p>You&#8217;ll want to <strong>participate</strong> in various ways while utilizing Yahoo! Answers.  Don&#8217;t just use the site as a place to advertise your website.  You&#8217;ll want to actively take part and vote for other positive answers too.  <strong>Connect</strong> with others and build relationships.  You just may be surprised at how rewarding this becomes in the future.</p>
<p>If you follow these suggestions, it won&#8217;t be long until you start seeing a steady <strong>increase</strong> in traffic to your site.  Just remember to participate responsibly.  Yahoo! Answers has proven to be a useful tool to many worldwide, so give it a shot!</p>
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		<title>The Birth of New Innovative Marketing Ideas</title>
		<link>http://smartmarketing.info/marketing/the-birth-of-new-innovative-marketing-ideas/</link>
		<comments>http://smartmarketing.info/marketing/the-birth-of-new-innovative-marketing-ideas/#comments</comments>
		<pubDate>Sun, 09 Nov 2008 13:39:31 +0000</pubDate>
		<dc:creator>Kevin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Networking]]></category>
		<category><![CDATA[economy]]></category>
		<category><![CDATA[marketing ideas]]></category>

		<guid isPermaLink="false">http://smartmarketing.info/?p=9</guid>
		<description><![CDATA[Rough economic times can bring a whole new birth of new, fresh, and innovative marketing ideas.  If one sets their mind to it, the ability to create a breakthrough product is not that far out of reach.  If you look through historical times, some of the best ideas came to light during times [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://smartmarketing.info/wp-content/uploads/2008/11/man_thinking.jpg"><img class="alignnone size-medium wp-image-10 alignleft" style="float: left;" title="Marketing Ideas" src="http://smartmarketing.info/wp-content/uploads/2008/11/man_thinking.jpg" alt="Photo By Nookiez" width="200" height="300" /></a>Rough economic times can bring a whole new birth of new, fresh, and <strong>innovative marketing ideas</strong>.  If one sets their mind to it, the ability to create a breakthrough product is not that far out of reach.  If you look through historical times, some of the best ideas came to light during times of struggle.  Instead of dwelling on times of despair, use your thoughtful insight on what might rejuvenate others.  I&#8217;m quite certain that you&#8217;ll be surprised at how many ideas you just might come up with.</p>
<h2><strong><em>Research! Network! Implement!</em></strong></h2>
<p>Once you are able to get your mind in the creative thinking process, take notes, research, and find ways to implement your ideas.  It&#8217;s highly beneficial to network with others during this time.  Many people struggle for an endless amount of time thinking on their own, so why not network with others?  Networking with other great thinkers can bring great rewards.  I&#8217;m not saying you <em>will</em> be the next marketing guru of the future, all I&#8217;m saying is you <em>can</em> be.</p>
<p>There is always a new product or service that can be marketed, regardless of what the current economic status is.  Some things will work, others will not.  But those who fail to act upon their ideas are the ones who usually fall behind.  Just remember that a <strong>lot</strong> can be accomplished with only a <strong>little</strong> bit of smart thinking.</p>
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